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One Month to Go: Get Ready to Celebrate the Power of Dairy on World Milk Day 2025!

World Milk Day 2025 is officially one month away, and anticipation is growing! The theme for this year, “Let’s Celebrate The Power of Dairy,” highlights the ways that dairy promotes stronger communities, healthier lives, and a more sustainable future.   

What is World Milk Day? 

World Milk Day was established by the Food and Agriculture Organization (FAO) of the United Nations in 2001 to recognize the importance of milk as a global food. Since then, it has become a truly worldwide celebration of the dairy sector, highlighting its essential role in nutrition, livelihoods, and sustainable development. 

In 2024, the global dairy community came together in a big way, with more than 100 countries participating. The campaign generated over 2.7 million social media engagements and reached more than 924 million people around the world. This momentum sets the stage for an even bigger impact in 2025.   

2025 Campaign Materials Now Available

To help you celebrate, the 2025 Campaign Assets are now live and ready to download on the World Milk Day website. Watch exciting videos showcasing “The Power of Dairy” and “Voices from the Field”. Here’s what you’ll find: 

  • “The Power of Dairy” videos showcasing dairy’s role in tackling malnutrition, food security, and sustainable healthy diets 
  • “Voices from the Field” videos featuring real experiences from farmers and dairy players worldwide 
  • Social media graphics available in English, Spanish, French, and Japanese 
  • Messaging templates for posts, emails, websites, and more 

How You Can Get Involved

Get involved by planning a campaign for June 1 or throughout the month, and highlight dairy in your events. You can register your campaign here. 

Follow World Milk Day on Twitter, Instagram, Facebook, and YouTube, and use #WorldMilkDay and #EnjoyDairy to join the global conversation. Submit your campaign highlights by June 10 to be featured in the official report.  

You can also become a mobilizer to help amplify dairy’s positive impact worldwide, receiving ready-to-share content and real-time updates.  

Visit worldmilkday.org to learn more about the campaign and how you can participate. Let’s celebrate The Power of Dairy together!  

Demas Mugambi

Demas is passionate about digital communications and improving the digital footprint of big ideas. At Emerging Ag, he works with the communication team on graphic design, developing media resources, and social media management. Based in Nairobi, Kenya, he integrates mainstream and new age marketing to help ambitious organisations meet their online goals. Deploying out-of-the-norm creative approaches, he builds or fortifies new ideas and products in markets across the world. Demas holds a bachelor’s degree in Economics from the University of Nairobi, and certifications in ACCA, as well as branding, content, and social media.

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