On June 1st the world recognizes the importance of dairy. Officially recognized in 2001 by the UN Food and Agriculture Organization (FAO), World Milk Day raises public awareness of the value of milk for enjoyment, nutrition, livelihoods, and sustainability. Dairy offers essential nutrients for growth, and supports the livelihoods over 1 billion people around the world.
The World Milk Day campaign in 2022 is evidence that dairy plays a key role in people’s lives. The sector was highlighted in over 340,000 posts which received over 1 billion impressions.
In 2023, World Milk Day will focus on showcasing how dairy is reducing its environmental footprint, while also providing nutritious foods and livelihoods. Together, we will drive an active narrative that integrates the environmental, nutritional, and societal impacts of the sector.
Emerging ag inc, as coordinator of this social media campaign on behalf of the Global Dairy Platform, looks forward to seeing the #WorldMilkDay campaign dominate social media platforms again this year on June 1.
Want to help? We continue to encourage all dairy enthusiasts to kindly share a simple video about dairy, highlighting innovation, technology, and sustainability. These videos can be shared on social media with the hashtags #WorldMilkDay and #EnjoyDairy. Check out this year’s videos from dairy farmers on the Global Dairy Platform’s YouTube page.
How else can I share my World Milk Day campaign with the rest of the world?
Host an event: Register your event on the World Milk Day website and share photos or videos of the event on your social media platforms with #WorldMilkDay and #EnjoyDairy
Capturing images of your celebration: Take pictures of people drinking milk and raising their glasses, post them on social media with #WorldMilkDay and #EnjoyDairy and email them to us (email@example.com)
Write about your celebration: You can write a blog post before and after the celebration sharing why you are involved in celebrating World Milk Day.
Recording your celebration: Any type of video content (edited and non-edited) showing how you are celebrating can be posted on social media using #WorldMilkDay, or sent to us to be uploaded on our Facebook, YouTube, and Instagram accounts.
Join us on June 1 to celebrate dairy and the positive impact it has on billions around the world!