The Global Dairy Platform, made up of dairy companies, associations and scientific bodies, leads the dairy sector’s collaborative efforts to encourage the appropriate intake of nutrient-rich dairy foods and demonstrate the sector’s role in sustainable agriculture.
Emerging Ag assisted the Global Dairy Platform (GDP) in coordinating global celebrations for World Milk Day on June 1, 2017 and 2018.
Here are the results from the latest edition:
World Milk Day, June 1 2018
In 2018, World Milk Day was a worldwide success; taking place over 42 hours around the world with 586 registered events in 72 countries.
The day started with dairy farmers raising their glass of milk at sunrise in New Zealand and ended with a sunset in Hawaii. Milk and all dairy products were celebrated by farmers, families, chefs, nutritionists, doctors, academics, athletes, and politicians raising their glasses to the benefits of milk in their lives.
Emerging Ag coordinated a worldwide social media campaign that generated 868 million impressions on social media for #WorldMilkDay. The Global Campaign which included #WorldMilkDay, #RaiseAGlass and 19 other translations and local hashtags received over 1.1 billion impressions on social media.
Read the final report.
Learn more about World Milk Day - https://worldmilkday.org/
Learn more about the Global Dairy Platform - https://www.globaldairyplatform.com/